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Almost everyone has a set of promotional coasters tucked away in a drawer or cupboard. They often end up as an afterthought, but with a bit of creativity, they can be used to promote your business in a variety of ways. In this article, we will discuss some ideas for making the most out of promotional coasters.

Incorporate Them into Promotional Marketing Campaigns

One of the most effective ways to use promotional coasters is to incorporate them into promotional marketing campaigns. For example, you could include promotional coasters in gift baskets that you send out to potential clients or customers. You could also give promotional coasters away at events and trade shows, using them as a way to engage with potential customers and generate leads.

Incorporate Them into Social Media Marketing Strategies

Another great way to take advantage of promotional coasters is by incorporating them into your social media marketing strategy. You can do this by creating interesting and eye-catching images featuring your promotional coasters, and sharing these images on your company's social media channels. This is a great way to grab people's attention, especially if you create engaging captions along with your photos.

Include Them in Mailing Materials

Another great way to use promotional coasters is by including them in your mailing materials, such as promotional postcards and promotional letters. Not only will this help you to promote your business and generate leads, but it can also help to strengthen the professional image of your business.

In particular, promotional coasters are a great addition to any thank-you notes or appreciation letters that you may send out to clients or customers.

Tips to Get the Best Promotional Coasters

Of course, in order to get the most out of promotional coasters, it is important to choose high-quality promotional coasters that are designed to stand out and get noticed. Some tips for choosing promotional coasters include choosing promotional coasters made from durable and high-quality materials that can withstand daily use.

At the same time, you can also choose promotional coasters that are playful and fun, in order to engage customers and help them remember your brand. Additionally, it can be a good idea to choose promotional coasters that make use of eye-catching colors and graphics, as this will allow you to grab the attention of potential customers right away.

Apart from that, you can also consider customizing your promotional coasters. This is because promotional coasters that are customized can help to build a stronger brand identity and give your promotional efforts a more personal touch. And one of the best companies that offer customized coasters is Coldie Holdie. Not only are their Koozie® coasters fully customizable, but they are also made of high-quality materials and are also ordered in bulk so you can save additional costs.


As you can see, there are many different ways that you can make the most out of promotional coasters for your business. With a little creativity and ingenuity, these simple promotional products can have a big impact on the success of your marketing efforts.

And best of all, promotional coasters are an affordable and versatile promotional tool that can help you to stand out from the crowd. So why not give them a try and see how they can benefit your business?

November 11, 2022 — josh mcintosh